Offering a cohesive suite of services for digital endeavours and traditional print needs that will take your business to the next level.
Visual Design
Branding
Logos & Identity Kits
Style Guides
Business Cards & Stationary
Large Format Posters
Brochures & Event Materials
Printing Prep
Information Architecture
Data Visualization
Content Organization
Sitemaps & Flow Charts
Wireframes
Detailed Spec Sheets
Company Documents
Diagrams & Maps
UX/UI
Custom Development
Interface Design & Build
Responsive & Modular Layouts
Content Management System
Payment Integration
Domain & Server Config
Website Maintenance
Alex Rakic is a seasoned veteran with over 18 years of experience in the field of graphics, information, and web. He is a self-proclaimed manifestation of purpose and passion, immensely goal-driven whose only source of stress is the never-ending search for design perfection.
Meticulous in his craft, leaving no stone unturned, and cutting absolutely zero corners, Alex has gained the satisfaction and confidence of many clients and peers alike. With the mantra of simplicity always at the forefront, complex problems are broken down with careful, efficient and focused tasks. With a relentless force of passion behind every move, Alex is driven to deliver the best solution for you — every time. Always seeking better ways of doing things and delving more into human-centered design, Alex has travelled in over 40 countries seeking new inspiration and perspective to fulfil this renewing itch. Locally, you can find Alex curiously exploring the endless gems of Metro Vancouver as he watches his city grow in various ways, a place that he’s been proud to call home for close to 30 years.
Partnering with a freelancer has some unique benefits worth exploring. With a 100% Canadian operation and zero work outsourced, you can be confident in your investment with Alex Rakic at the helm.
Say goodbye to endless back and forth that gets you nowhere!
You have direct access to your designer and cutting out the middlemen will guarantee all details are noted swiftly and accurately. Human-to-human only, no robots or third parties.
Stop paying huge fees just to have someone look at something!
There are no outrageous administrative and handover costs like you would find working with an agency or multiple parties. All your money goes directly to your project and you can get started quickly.
Leave behind cookie cutter pre-built generic packages that look like everyone else!
Making your brand stand out and having well-functioning solutions takes time and requires delicate craft utilizing many forms of expertise in the process.
Don’t force your marketing team out of their comfort zone!
Hiring a dedicated experienced designer with exposure to many different industries will allow your custom project to have the right nuanced approach and focus for an effective solution.
Avoid months of delays and ballooning costs!
Clearly defined timelines and deliverables will keep your projects on time and on budget with a proven system of methods while providing you adequate time to prepare everything on your end.
Quit restarting your project with a new designer every 6 months!
A long-term vision that’s built on trust and results allowing you to find your comfort level as well as jump into new projects, phases and expansions with ease and confidence.
Small sample of work that represents the complete package.
Event Materials
Food/Drink Menus
Website UX/UI
Website Development
Server
The technique greatly influences the final result. Master a proper habitual routine and you’re on the right path. While constant tinkering and optimizing workflow are second nature in the day-to-day work, there are certain core principles of the creative discipline which stay the same. These are the proven methods.
The less you see, the higher the value you place on what is there. A good designer will find a way to neatly put everything on a page, while a great designer will convince you that half of it is unnecessary. It’s about the overall impact, not the sum of all parts.
The original idea might make sense, but does the final product reflect that without contradictions or confusion? All user-facing material needs to tell a cohesive story that reinforces your brand’s message and offerings across all brand touchpoints.
Consistent visual cues help take in information faster and more reliably than seeing it all raw. A holistic approach to formatting within an application and across various mediums is critical to subconsciously learning how to better take in your content.
A key part of any great craftsmanship is the attention to small details and nothing gets smaller than pixels. When something seems off, it likely is, and it will distract an otherwise polished design and turn focus away from the main message.
With many different approaches, formats, outdated de facto standards, and early adoption methods out there, it’s important to determine which ones to implement and apply to your project for best balance of simplicity and compatibility.
Behind all the aesthetics, the user experience is a major force and it’s at the forefront of (almost) every decision made. Satisfy the user and deliver what they need in a seamless and straightforward experience. Remove frustration wherever possible.
Anything that is built today should take into account basic future considerations. The ripple effect of taking the wrong approach and a few shortcuts can have drastic consequences when it’s time to update or expand a project in the near future.
Tying loose ends often drops down the priority list as projects near completion. A well-prepped and exhaustive checklist is critical in this phase. Take a step back and cross-reference original requirements and promises to ensure 100% completion.
Check out what others are saying about their experience, overall process and benefits of working together.
Even though I don’t have a computer background, Alex was able to clearly explain how to use the WordPress website editing program.
Alex Rakic has been absolutely phenomenal in helping build and launch the educational website dontchoke.ubc.ca!
Alex quickly grasped the scope and importance of the project. Alex put all of his considerable talents into the project, down to the smallest of details.
Even though I don’t have a computer background, Alex was able to clearly explain how to use the WordPress website editing program, so that I could make most of text edits myself. When time pressures required that I ask Alex to make some somewhat more complex edits, Alex happily took these edits on; and usually within minutes, Alex sent me an email to let me know that the task had been accomplished.
Alex is a complete professional. As this website is being prepared for translation and global dissemination, I have full confidence in Alex to continue to steer it in the right direction.
Limited time. Limited budget. And, a finicky client. For most, this would be an issue. Not for Alex. Calm, cool and collected, he delivered.
Limited time. Limited budget. And, a finicky client. For most, this would be an issue. Not for Alex. Calm, cool and collected, he delivered. With the project in his hands, I always felt like everything was under control. He delivered. On time, on budget, and above expectations.
I will be using Rakic Creative again for future projects.
His expertise in this field is unparalleled against the other web developers I’ve worked with, and his efficiency at project completion is always impressive.
Alex is such a treat to work with! I have worked with him on several occasions, for both website clean-ups and new builds and have found him to be both patient and professional in every instance. His expertise in this field is unparalleled against the other web developers I’ve worked with, and his efficiency at project completion is always impressive.
In our most recent project building the Compel Communications website from scratch, Alex not only took the time to understand my creative vision, but he also made design suggestions of his own which were very helpful. I have and will continue to refer my clients to Alex for the exceptional work he does.
He is able to adapt the proposed solutions very quickly to match the client’s expectations and usually, exceed them by a significant margin.
We worked with Alex Rakic on several web sites and he did a fantastic job on each. Alex is a true professional and a pleasure to work: he knows how to obtain the requirements a client has in mind without overburdening them with questions and is able to deliver complex, well-designed working solutions under strict deadlines. He is also able to adapt the proposed solutions very quickly to match the client’s expectations and usually, exceed them by a significant margin.
All of these qualities make Alex a top professional whom I strongly recommend — if your goal is to obtain top of the line results that look and feel great on projects that you care about, Alex is your choice.
What has made our collaboration successful is his ability to be responsive, professional and flexible… We are happy to work with him and will continue to foster this collaborative relationship.
I’ve been working with Alex for the last one and a half years. Alex recently developed our corporate website with much care and attention to detail with the user experience in mind. What has made our collaboration successful is his ability to be responsive, professional and flexible.
He has been result-oriented in other aspects of project websites such as updates or system administration. We are happy to work with him and will continue to foster this collaborative relationship we have developed.
Alex has the ability to run with a project from a design and development lens, or he can bring it to life based on the already approved design.
Alex has been instrumental for Boyle Design on a number of digital projects — he can make sense of what your website requirements are in very short order, and also provides friendly, razor-sharp email correspondence during the assignment.
Alex has the ability to run with a project from a design and development lens, or if the front-end design of the website has been conceived, he can bring it to life based on the already approved design. Alex also creates very intuitive CMS instruction for the end user. I look forward to working with him again.
Not only did Alex consider my needs, but he also offered his own exciting and creative take on the vision, which only served to better the final project.
When seeking out a designer for my new website, I entered into the process with a specific idea in mind: a website that would serve as a hub for the many spokes of my creative, yet somewhat abstract business. To my delight, Alex far exceeded any expectations I had when it came to the design, build, and execution of the project.
Not only did Alex wholeheartedly consider my needs, but he also offered his own exciting and creative take on the vision, which only served to better the final product. This is what good professionals do—alchemize the client’s objectives into a perfected outcome, seamlessly integrating their own skillset with the client’s main goal. Bravo!
I also greatly appreciated how organized Alex was; his regular communication around where he was at in the process meant I was never left sitting in the dark. I wholeheartedly appreciated this collaboration, and look forward to working with Alex in the future!
Website building often requires a mix of creative thinking and technical skills, and that is exactly why Alex is one of the best!
Website building often requires a mix of creative thinking and technical skills, and that is exactly why Alex is one of the best! His ability to capture requirements and transform them into a website is exceptional. He is quick, analytical, and very clear in his communication. He has a very structured way of working, which is great for bigger and more complex projects.
One of his qualities that stood out for me was his attention to detail! He would always go above and beyond to make sure everything looked perfect! We had an amazing time working with him and I look forward to continuing working with him on future projects.
Alex is very organized and builds great web sites, he is also easy to work with and completes his projects on time and on budget.
I have worked with Alex Rakic for several great years while I was the Studio Director for Cowie and Fox and continue to work with him as a contractor at my new company Noel Fox Inc. Alex is very organized and builds great web sites, he is also easy to work with and completes his projects on time and on budget.
Having spent considerable time with Alex both at work and on the tennis court, where he continually kicks my butt, I can confidently say that he is a fun and likeable person who knows how to balance work and play just right. Alex is a great guy and I highly recommend him for all of your web building needs.
Alex organized all company domains and set up a new server to better serve the new website — this solved a lot of problems and helped set our firm up for success.
Alex was instrumental in the development of brand new Hammerco website which launched in October 2020. He organized all company domains and set up a new server to better serve the new website along with two other sister sites (Helpforme and Bush&Co) — this solved a lot of problems and helped set our firm up for success.
He has also been a tremendous support with taking care and maintaining of all our websites. We would highly recommend him to anyone, he is exceptional with details, always completes his work on time and responds quickly to any requests.
We were looking for someone to deliver a functional site that could creatively reflect our services and experiences with style.
We began working with Alex with less than two months to the planned relaunch of our brand. We were looking for someone to deliver a functional site that could creatively reflect our services and experiences with style.
With a limited budget and aggressive timeline Alex delivered designs ahead of schedule and with great thought and understanding of our end goal. He is a true web partner in every sense of the word.
Thanks to Alex’s expertise, knowledge, and meticulous attention to detail, we were able to materialize our vision, and he surpassed our expectations.
I worked with Alex on the launch of three different websites for Stepwest, Stepabroad and Stepbeyond. From the outset, Alex offered valuable insights and recommendations to ensure that each website was user-friendly and efficient. He was always professional, responsive and communicative, enabling us to stay informed on the project’s progress and ensuring the websites were launched on schedule.
Thanks to Alex’s expertise, knowledge, and meticulous attention to detail, we were able to materialize our vision, and he surpassed our expectations in every aspect. I look forward to working with him again in the future!
Ready to jump in and create something great? Let’s chat to break down your unique goals and craft a solution together.